Paco Breaks Down How Modern Retailers Should Market To Median Income Consumers

December 5th, 2017

Writing for the design:retail, Paco discusses where a family of four making median income (59k/year) fits within the larger retail landscape. You can read the entire article here.

Read The Telegraph’s Recap of Paco’s Masterclass at Brand Conclave

November 27th, 2017

The Telegraph has published an extensive recap of Paco’s Masterclass at Brand Conclave on November 17 at The Oberol Grand. In addition to listing their top takeaways from the event, The Telegraph also included testimonials from executives that attended. You can read the entire thing here.

The Telegraph India Picks Paco’s Mind on How to Sell to the Modern Indian Woman

November 16th, 2017

In an interview with the India-based newspaper The Telegraph, Paco speaks on selling to women and how retail has changed in India. You can read the whole article here.

Paco Looks Into The World of Repurposed Urban Icons for the Robin Report

November 15th, 2017

Using Ponce City Market in Atlanta as his springboard, Paco discusses the ways historically important buildings are being repurposed and how they are reshaping retail. You can read the entire column here.

Refinery29 Speaks To Paco About Why Your Favorite Makeup Is Sold Out

October 30th, 2017

Speaking to the fashion and lifestyle website Refinery29, Paco breaks down the “basic supply and demand math” and applies it to the trend of scarcity in the makeup industry. You can read the whole article here.

The 21st Century of Bank Branch Design

September 6th, 2017

Paco writes about the changing face of the bank branch, a design once dictated by anticipating bank robberies, in the modern age for design:retail. You can read the entire article here.

Paco on the Increasing Presence of Males in the Supermarket

August 1st, 2017

The Washington Post spoke to Paco to find out why more men are shopping at grocery stores than ever before. The answer? According to Paco, “there’s a younger generation of man who’s actively interested in food,” and grocery stores would do well to capitalize on this trend. You can read the article in full here.

How Do Grocery Layouts Affect Your Purchasing?

July 31st, 2017

Mic talks to Paco about how grocery store layouts can affect the way a consumer’s wallet and how “roughly 60% or more of what we buy in the supermarket wasn’t on our list.” You can read the whole article here.

Paco Featured On LinkedIn’s Work In Progress Podcast

June 21st, 2017

Paco appeared on LinkedIn’s Work In Progress podcast to discuss what Walmart can do to survive Amazon’s recently announced aqquisition of Whole Foods. You can listen to the podcast and read an accompanying article here.

NBC News Speaks to Paco About Amazon’s New Bookstores

June 12th, 2017

Amazon is moving into the real world by opening a grocery store and a book store, but the brick & mortar storefronts will be breaking more rules of retail than they follow. NBC News spoke to Paco to understand how mistakes of yore inform Amazon’s new ventures. Read the entire article here.