Restaurants Evolve to Appeal to the New Crowd

June 21st, 2016

Paco is quoted in The Atlantic on the evolutionary changes necessary to match the needs of restaurants’ newest guests. From selling an experience to upping their game on healthier offerings, these themed restaurants and chains are investing in much more than just an outlet at every table. Read article here.

Paco Presenting In Harvard’s Graduate School of Design’s Executive Education Program

June 8th, 2016

Paco has joined Harvard’s Graduate School of Design’s Executive Education Program to share his perspective on the changing landscape of retail. The program takes place from June 22nd – June 24th, 2016. Paco will be joining esteemed faculty such as Steganos Polyzoides (of firm Moule & Polyzoides), Yaromir Steiner (the developer of Easton Town Center), and Terry Shook. Find out more and register for the course here.

Envirosell’s Certificate Course at FIT is Back

April 7th, 2016

The last class was so successful we’re offering it again! Our 7-day Professional Development Certification course at FIT in New York City is currently open for registration. Now you can earn an FIT certificate in Paco’s “The Science of Shopping”, and in just a week. Immerse yourself in the expertise of our very own consumer behavior specialists and senior leadership team as they join Paco in sharing with you the insights that started this whole field 30 years ago. Read more about the course and register here.

Paco’s Primer on Primark

February 9th, 2016

Paco recounts a holiday shopping trip with his daughters and observes what Primark is doing right in their stores in the February issue of design:retail. Read the whole thing here.



Paco Discusses The Intersection of Korea’s Culture and Commerce

February 4th, 2016

Writing for the Robin Report, Paco writes on how South Korea’s culture affects its commerce and vice versa. Read the whole article here.

Paco to be Keynote Speaker at 10x E-Commerce Event

February 2nd, 2016

Paco will be a keynote speaker at the 2016 10x E-Commerce Event coming up next week in Orlando, February 10-12. Powered by ROI Revolution, this conference focuses on strategies to drive more traffic to your site and tips for increasing conversion. Registration is still open. See more here.

Envirosell-FIT Course is Under Way

January 21st, 2016

It has begun! Our 8-day professional development certification course at FIT in New York City kicked off today. Registrants from around the world are learning the ins and outs of Paco Underhill’s “The Science of Shopping” and identifying what’s new in retail shopper behavior today. Participants will be spending time with Envirosell’s most senior experts on varying topics from the customer’s journey and omni-channel issues to how to design a qualitative / quantitative study based on business needs.

Paco Appears on MSNBC’s Your Business Makeover

January 11th, 2016

Paco joins Dawn Brolin of Powerful Accounting as they go down to Texas to help a struggling retail buotique see dollar signs. Watch the whole segment here.

Paco Pens Op-Ed For The New York Times

December 21st, 2015

Paco writes in the New York Time’s opinion section about the clutter phenomena in retail and extrapolates Wal-Mart’s experience trying to escape clutter to paint a larger picture of this season’s consumer environment. Read the whole piece here.

Paco Featured in The Journal News’ Special Grocery Report

December 18th, 2015

As part of The Journal News’ Grocery Special Report, the lower Hudson area based newspaper used Paco prominently as a source in their look at the changing landscape of grocery shopping. The feature ran over the course of a week and is available to read in full here.